Last modified: February 21, 2024
This policy describes the types of information Midway International, Inc. ("Company" or "We") may collect from you or that you may provide when you visit the website (our "Website") or otherwise interact with the Company and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy applies to information we collect:
On this Website;
In email, text, and other electronic messages between you and the Company;
When you interact with our advertisements and applications on third-party websites and services; and
Through any other interactions you may have with the Company.

It does not apply to information collected by:
Us offline or through any other means; or
Any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Website

If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you expressly consent to our collection, storage, use and sharing of your personal information as described in this Privacy Policy.

This Policy is written in the English language. We do not guarantee the accuracy of any translated versions of this Policy. To the extent any translated versions of this Policy conflict with the English language version, the English language version of this Policy shall control.
We may change this Privacy Policy at any time and at our sole discretion, but will alert you that changes have been made either by email or by other indication on our Website. Your continued use of this Website is deemed to be acceptance of any and all changes, so please check the policy periodically for updates.
Our Website is not intended for children under age 13. No one under age 13 should provide any Personal Information to or on the Website. We do not knowingly collect Personal Information from children under 13. If you are under 13, do not use or provide any information on this Website, register on the Website, use any of the interactive or public comment features of this Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received Personal Information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at or call 800-826-2383.
We collect several types of information from and about users of our Website:

Information by which you may be personally identified, or which is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device such as your name, mailing address, e-mail address, IP address, telephone number, user name, social media handle, or financial information. ("Personal Information");
Transactional information based on your activities on the Website;
Community discussions, chats, comments, and correspondence posted on or sent through the Website;
Information that you request We make public on the Bobbi Boss blog, such as short comments or personal experiences about our products, pictures, and descriptions about yourself; and
Information about your internet connection, the equipment you use to access our Website, including your device ID and how you navigated to the Website, ad data, and your Website usage details.

Personal Information does not include publicly available information from government records or anonymized or deidentified aggregated user information.

We may collect this information:

Directly from you when you provide it to us, including but not limited to when you register for membership or edit your profile.
Automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies and other tracking technologies.
From third parties, for example, our business partners.

Information You Provide to Us
The information We collect on or through our Website may include:

Information that you provide by filling in forms on our Website. This includes information provided at the time of registering to become a member on our Website, posting material, or requesting further services. We may also ask you for information when you report a problem with our Website.
Records and copies of your correspondence (including email addresses), if you contact us.
Your responses to surveys that we might ask you to complete for research purposes.
Details of transactions you carry out through our Website and of the fulfillment of your orders.

You also may provide information to be published or displayed (hereinafter, "posted") on the Website, or transmitted to other users of the Website or third parties (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to others at your own risk. Although we limit access to certain pages, please be aware that no security measures are perfect or impenetrable. Additionally, we cannot control the actions of other users of the Website with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.

Information We Collect Automatically
As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

Details of your visits to our Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.
Information about your computer and internet connection, including your IP address, operating system, and browser type.

We do not collect information about your online activities over time and across third-party websites or other online services.
The information we collect automatically helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:

Estimate our audience size and usage patterns.
Store information about your preferences, allowing us to customize our Website according to your individual interests.
Speed up your searches.
Recognize you when you return to our Website.
We use "cookies" on certain of our pages to help analyze our web page flow; customize our services, content and advertising; measure promotional effectiveness, and promote trust and safety by remembering choices visitors make at prior visits to our Site to provide a more personal experience. A few important things you should know about cookies are that: We offer certain features that are available only through the use of cookies. We use cookies to help identify you when you return to our Site. The help function of your browser should contain instructions to set your computer to accept all cookies, to notify you when a cookie is issued, or to not receive cookies at any time. If you set your computer to not receive cookies at any time, certain personalized services cannot be provided to you, and accordingly, you may not be able to take full advantage of all of the Website’s features.

The technologies we use for this automatic data collection may include:

Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.
Flash Cookies. Certain features of our Website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our Website. Flash cookies are not managed by the same browser settings as are used for browser cookies. For information about managing your privacy and security settings for Flash cookies, see Choices About How We Use and Disclose Your Information.
Web Beacons. Pages of our the Website and our e-mails may contain small electronic files known as web that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
Google Analytics. Our Website uses Google Analytics to help us analyze the traffic to our Site. For more information about the kinds of data collected by the Google Analytics software tool and how you can control the information that is sent to Google, see “How Google uses data when you use our partners' sites or apps”, located at
We use information that we collect about you or that you provide to us, including any Personal Information:

To present our Website and its contents to you
To provide you with information, products, or services that you request from us
To resolve disputes and troubleshoot problems;
To customize, measure and improve our services, content and advertising;
To tell you about our services, send marketing communications and other information regarding products and promotions based on the communication preferences you have identified;
To deliver coupons, mobile coupons, newsletters, e-mails and mobile messages based on the communication preferences you have identified;
To improve the effectiveness of our website, mobile experience, and marketing efforts;
To conduct research and analysis, including focus groups and surveys;
To perform other business activities as needed, or as described elsewhere in this policy;
To fulfill any other purpose for which you provide it;
In any other way we may describe when you provide the information or
For any other purpose with your consent.

We may also use your information to contact you about our own goods and services that may be of interest to you. If you do not want us to use your information in this way, please adjust your user preferences in your account profile or send us a return email asking to be omitted from future email distributions.
We do not sell, rent, or lease your Personal Information to third parties.
We may disclose anonymized or de-identified aggregated information about our users, and other information that does not identify any individual, without restriction.
We may disclose information that we collect or you provide as described in this Privacy Policy:

To our subsidiaries and affiliates;
To contractors, service providers, and other third parties we use to support our business;
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website users is among the assets transferred.
To fulfill the purpose for which you provide it;
For any other purpose disclosed by us when you provide the information;
To assist law enforcement, respond to subpoenas and otherwise comply with any court order, law, or legal process, including to respond to any government or regulatory request;
To prevent fraudulent transactions, monitor against theft, investigate potentially prohibited or illegal activities and otherwise protect our guests and our business;
To enforce or apply our terms of use, privacy policy, and other agreements, including for billing and collection purposes;
If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others; or
For any other purpose with your consent.

We may share information with companies that provide support services to us (such as a printer, e-mail, mobile marketing, data enhancement provider or security service provider) or that help us market our products and services. These companies may need information about you in order to perform their functions. When we disclose Personal Information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that Personal Information confidential and not use it for any purpose except performing the contract.

We use social media plug-ins (“buttons”) on this Website such as for Facebook, Instagram, YouTube, and Pinterest. These third parties are alerted when you visit a page containing one of these buttons. If you click on one of these buttons, your browser connects directly to the web servers of the associated social network. If you are registered and logged into your account(s) on the social network(s), the social network(s) will receive and may store data about your use of the webpages on our Website that you visit while logged into your social media account. Even if you are not registered with the social network or you are logged out when you visit our Website, your IP address or other such data may be transmitted to and stored by the social network.

We don't disclose your Personal Information to third parties for their marketing purposes without your explicit consent.

We do not collect information about your online activities over time and across third-party websites or other online services.
We strive to provide you with choices regarding the Personal Information you provide to us. We have created mechanisms to provide you with the following control over your information:

Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe's website. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly. Our Website does not recognize and respond to Do Not Track signals or other similar technologies sent by your web browser.
Promotional Offers from the Company. If you do not wish to have your email address/contact information used by the Company to promote our own products or services, you can opt-out by logging into the Website and adjusting your user preferences in your account profile in the My Page area of the Website. If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions. This opt out does not apply to information provided to the Company as a result of a product purchase, warranty registration, product service experience or other transactions.

We do not control third parties' collection or use of your information to serve interest-based advertising. However these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.
You can review and change your Personal Information by logging into the “My Page” area of the Website. Please note that we may retain Personal Information from closed accounts to comply with law, prevent fraud, resolve disputes, troubleshoot problems, assist with investigations, and take other actions otherwise permitted by law.

If you delete your User Contributions from the Website, copies of your User Contributions may remain viewable in cached and archived pages or might have been copied or stored by other Website users.
If you are a California resident, California law may provide you with additional options regarding your Personal Information. Please visit CCPA PRIVACY NOTICE FOR CALIFORNIA RESIDENTS for more information.
We do not sell, rent, or lease your Personal Information to third parties. However, if you are a resident of Nevada and would like to submit a request not to sell your Personal Information, you may do so by emailing us at, calling us at 800-826-2383, or mailing your request to 13131 E. 166th Street, Cerritos, CA 90703.
Your data, including Personal Information, is stored on our servers located in the United States. We have implemented measures designed to secure your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure. Make sure to set your communications preference on the “My Page” area of the Website so we communicate to you as you prefer. We will never request your password, user name, credit card information or other Personal Information through e-mail. If you receive an e-mail that looks like it is from us asking for such information, do not reply to it.

The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. You should not share your password with anyone. Be careful about giving out information in public areas of the Website like message boards. The information you share in public areas may be viewed by any user of the Website.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your Personal Information, we cannot guarantee the security of your Personal Information transmitted to our Website. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.
To ask questions or comment about this privacy policy and our privacy practices, contact us at:

13131 E. 166th Street, Cerritos, CA 90703 /

or via our toll-free number: 800-826-2383
Bobbi Boss Privacy Notice for California Residents
Effective Date: February 17, 2020

This Privacy Notice for California Residents supplements the information contained in Midway International, Inc.’s Privacy Policy which is incorporated by reference herein and applies solely to all visitors, users, and others who reside in the State of California (”consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this Notice.

This Notice does not apply to employment-related personal information collected from California-based employees, job applicants, contractors, or similar individuals.

Our Privacy Policy describes the categories of personal information that we collect and how we may use and share that information. A summary of those categories appears below:

Category Examples Collected
A. Identifiers. A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers. YES
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. YES
C. Protected classification characteristics under California or federal law. Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). NO
D. Commercial information. Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. NO
E. Biometric information. Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. NO
F. Internet or other similar network activity. Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement. NO
G. Geolocation data. Physical location or movements. NO
H. Sensory data. Audio, electronic, visual, thermal, olfactory, or similar information. NO
I. Professional or employment-related information. Current or past job history or performance evaluations. NO
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. NO
K. Inferences drawn from other personal information. Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. NO
Personal Information Sales

As stated in our Privacy Policy, we do not sell the personal information we collect about any consumers.
Sharing Personal Information for a Business Purpose

As stated in our Privacy Policy, we may share personal information we collect with our services providers.
CCPA Consumer Requests

In compliance with California law, we provide California residents with certain information upon request (“Consumer Request”). This Notice outlines how California residents can request the information and what you can receive.

If you would like to submit a Consumer Request, you can contact us at You can also call us, toll-free, at 1-800-826-2383. If you choose to submit a Consumer Request you must provide us with enough information to identify you and enough specificity on the requested data. We will only use the information we receive to respond to your request. We will not be able to disclose information if we cannot verify that the person making the Consumer Request is the person about whom we collected information, or someone authorized to act on such person’s behalf.

1. Request to Access. You may submit a Consumer Request to obtain a copy of or access to the personal information that we have collected on you.
2. Request to Know. You may submit a Consumer Request to receive information about our data collection practices. You may request information on the categories of personal information (as defined by California law) we have collected about you; the categories of data collection sources; our business or commercial purpose for collecting or selling personal information; the categories of third parties with whom we share personal information, if any; and the specific pieces of personal information we have collected about you.

Please note that the categories of personal information and sources will not exceed what is contained in this Notice. Additionally, we are not required to retain any information about you if it is only used for a one-time transaction and would not be maintained in the ordinary course of business. We are also not required to reidentify personal information if it is not stored in that manner already, nor are we required to provide the personal information to you more than twice in a twelve-month period.
3. Request to Delete. You may request that we delete your personal information. Subject to certain exceptions set out below we will, on receipt of a verifiable Consumer Request, delete your personal information from our records and direct any service providers to do the same.

Please note that we may not delete your personal information if it is necessary to:

complete the transaction for which the personal information was collected;
provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us;
detect security incidents, protect against malicious, deceptive activity, and take all necessary and appropriate steps to mitigate current and future risk;
debug and repair internal information technology as necessary;
undertake internal research for technological development and demonstration;
exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law;
comply with the California Electronic Communications Privacy Act;
engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of the information is likely to render impossible or seriously impair the achievement of such research, provided we have obtained your informed consent;
enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us;
comply with an existing legal obligation; or
otherwise use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information.
Exercising Your Access, Data Portability, and Deletion Options

To request access, data portability, and deletion of your personal information as described above, please submit a verifiable Consumer Request to us by either:

Calling us at 800-826-2383
Emailing us at

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child. You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative, which may include your username, e-mail address and/or telephone number:
Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.
Making a verifiable consumer request does not require you to create an account with us. However, we do consider requests made through your password protected account sufficiently verified when the request relates to personal information associated with that specific account.
We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

We will not discriminate against you for exercising any of your CCPA options. Unless permitted by the CCPA, we will not:

Deny you goods or services.
Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
Provide you a different level or quality of goods or services.
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.
Changes to Our Privacy Notice

We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the Website and update the notice’s effective date. Your continued use of our Website following the posting of changes constitutes your acceptance of such changes.
Contact Information

If you have any questions or comments about this notice, the ways in which Midway Internatinal collects and uses your information described in this notice and in the Privacy Policy, or your choices and rights regarding such use, please do not hesitate to contact us at:

Phone: 800-826-2383
Postal Address:
Midway International, Inc.
13131 E.166th Street Cerritos, CA 90703

© Midway International, Inc. All rights reserved.
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